The North Face Canada Announces New Brand, Communications and Sports Marketing Coordinator
MONTREAL, QUEBEC – June 29th , 2017 –
The North Face Canada is proud to announce the transition of Maxim Turcotte into the “Brand, Communications and Sports Marketing Coordinator” role, here in Montreal, QC.
“Max has now been with the Marketing department here at The North Face for the past 2 years in the role of Account Marketing Coordinator. During this time, through his demonstrated and applied brand vision, Max was able to sophisticate and expand the national account marketing program. His organizational skills, as well as his great creativity, will be tremendous assets for for the brand as he’ll be able to increase the impact of The North Face brand and sports marketing efforts in Canada.” says Carl Bissonnette, National Marketing Manager.
In his new role, Max will be responsible for athletes / ambassadors / influencers programs, PR and communications, events, endemic advertising, as well as collaborating with our ecom team to help improving the Canadian platform through improved regionalized content and storytelling. Max will remain based out of our Montreal ofiice.
We’d like to congratulate Max on his new role amongst The North Face Canadian marketing team.
About The North Face®
The North Face, a division of VF Outdoor, Inc., was founded in 1966. Headquartered in Alameda, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes, endurance athletes, and explorers. The company's products are sold in specialty mountaineering, backpacking, running, and snowsport retailers, premium-sporting goods retailers and major outdoor specialty retail chains.